audience insight, sponsor fit and campaign proof for media owners, agencies and brands. same week, not week ten.
free · no card · we email it over
our proprietary technology. we clone a fanbase from its real commenters into a panel you can ask anything — a sponsor, a cast, a cut — and get an answer in hours, not weeks. built from what the fanbase actually wrote, not personas someone invented.
a fanbase, grouped by what they wrote
ask this panel anything. answers come back per group.
brief
you tell us the decision, in plain words. a sponsor, a shortlist, a cast, a campaign that just ran. we turn it into the questions, so two briefs from two teams get answered the same way and stay comparable.
scope
we pick the method — synthetic panel, live survey, tracking, or a mix — and the audiences. you see what runs and what it costs before anything is fielded or charged. that gate is built into our system, not left to a meeting.
field
our own software does the heavy lifting: building the audience, running the panel or survey, scoring against baselines, writing the first read. what takes a research house three weeks of people-time takes it an afternoon.
sign-off
an analyst reads every study before it leaves the building. you get the finding, the evidence behind it, the runs that didn't go our way, and the next questions worth asking. same week, usually same day.
media owners & sales houses
commercial directors, heads of insight, sales teams
“we need audience insight and campaign proof at the standard the big broadcasters set — without their research budget”
audience profiling · brand uplift · post-campaign reporting
agencies & talent
heads of partnerships, talent managers, creator networks
“show the brand this creator is the right fit before the pitch, not after the deal”
sponsor fit · creator scouting · media kits
brands & media agencies
brand managers, planners, insight teams
“of everyone on the shortlist, whose audience actually overlaps ours — and can you show it”
brand affinity · shortlist scoring · uplift studies
clubs, studios & rights holders
commercial, partnerships, development, casting
“which sponsor will our fans accept — and will the audience care about this at all?”
sponsor acceptance · concept testing · audience demand
your data trains nothing but your studies
briefs, rate cards, contracts, uploads — used only for your research. never to train models for anyone else. deleted on termination.
built from what's public
audiences are cloned from public channel content. no data on under-18s is modelled. uk gdpr by design, not as an afterthought.
nothing is fielded without a yes
every study is scoped and priced before it runs. the approval step is enforced in the system that runs the research, so it can't be skipped in a hurry.
misses are part of the accuracy
every case study ships with the runs that were wrong. a number that hides its misses is a number you can't put in front of a buyer.
the next brief you get, send it to us first.