The Celebrity Traitors, series 2
BBC
Accounts outside The Celebrity Traitors' official channels added 73.6M views, 1.3 times the official accounts' 58.5M.
- TikTok
- YouTube
Independent analysis of public posts. Not affiliated with or endorsed by BBC.
- Earned views
- 73.6M
- Owned views
- 58.5M
- Posts by other accounts
- 1,009
- Accounts posting
- 627
Key findings
- The Celebrity Traitors' official accounts got 58.5M views from 196 posts. Other accounts got 73.6M views from 1,009 posts.
- For every view on the official accounts, other accounts added 1.26.
- TikTok had the biggest share of the views from other accounts: 74%.
- The biggest outside account was @thesun on TikTok, with 4.8M views from 5 posts (7% of outside views).
Earned next to owned
Other accounts' posts drew 73.6M views next to 58.5M on The Celebrity Traitors's own accounts: 56% of all views counted.
Earned views by platform
Where the earned views were: TikTok 74%, Instagram 18%, YouTube 8%.
Top creators
- 1@thesun4.8M5 posts
- 2@yasminrufo_3.2M4 posts
- 3@tomshowbiz2.2M1 post
- 4@heart.drac2M2 posts
- 5@ukthetraitors1.8M6 posts
- 6@imac3lebrityy_uk1.7M1 post
- 7@bbcradio21.6M2 posts
- 8@georgelewiscom1.6M2 posts
The accounts whose posts drew the most views: @thesun (4.8M), @yasminrufo_ (3.2M), @tomshowbiz (2.2M).
How we counted
We searched TikTok, Instagram and YouTube for public posts about The Celebrity Traitors made between 2 May 2026 and 12 Oct 2026: clips, reactions, edits, reviews and reposts. Each candidate post was read (caption, spoken words and on-screen text) and kept only if it was really about The Celebrity Traitors.
Owned views are on The Celebrity Traitors’s own accounts. Earned views are on everyone else’s posts: fans, creators and media. View counts are what each platform showed publicly on 12 Oct 2026; they keep growing after that date. Where a number could not be measured we say so rather than count it as zero.
Download the raw data (free)
Every public post behind this article: links, accounts, platforms, dates and view counts, as CSV in a zip (45 KB · 1,205 rows). Tell us who you are and we’ll email you the download link.