The Hundred 2026
ECB
Accounts outside The Hundred's official channels added 43.2M views on top of the official accounts' 62.6M.
- TikTok
- YouTube
Independent analysis of public posts. Not affiliated with or endorsed by ECB.
- Earned views
- 43.2M
- Owned views
- 62.6M
- Posts by other accounts
- 349
- Accounts posting
- 201
Key findings
- The Hundred's official accounts got 62.6M views from 373 posts. Other accounts got 43.2M views from 349 posts.
- For every view on the official accounts, other accounts added 0.69.
- Instagram had the biggest share of the views from other accounts: 67%.
- The biggest outside account was @ai.with.naveen on Instagram, with 12.3M views from 3 posts (29% of outside views).
Earned next to owned
Other accounts' posts drew 43.2M views next to 62.6M on The Hundred's own accounts: 41% of all views counted.
Earned views by platform
Where the earned views were: Instagram 67%, YouTube 20%, TikTok 13%.
Top creators
- 1@ai.with.naveen12.3M3 posts
- 2@glory_of_bharat7.1M1 post
- 3@vishwaguru_bharat74.4M1 post
- 4@homewithfay3M1 post
- 5@sunrisersleeds2.6M5 posts
- 6@60fpsedits_11.8M1 post
- 7@BrainXMania805K1 post
- 8@Cricketkrunch9667747K2 posts
The accounts whose posts drew the most views: @ai.with.naveen (12.3M), @glory_of_bharat (7.1M), @vishwaguru_bharat7 (4.4M).
How we counted
We searched TikTok, Instagram and YouTube for public posts about The Hundred made between 21 Jul 2026 and 1 Nov 2026: clips, reactions, edits, reviews and reposts. Each candidate post was read (caption, spoken words and on-screen text) and kept only if it was really about The Hundred.
Owned views are on The Hundred’s own accounts. Earned views are on everyone else’s posts: fans, creators and media. View counts are what each platform showed publicly on 3 Nov 2026; they keep growing after that date. Where a number could not be measured we say so rather than count it as zero.
Download the raw data (free)
Every public post behind this article: links, accounts, platforms, dates and view counts, as CSV in a zip (27 KB · 722 rows). Tell us who you are and we’ll email you the download link.